By now, it’s likely you’ve heard the news: Pantone’s 2023 Color of the Year has officially been announced as Viva Magenta 18-1750. It’s a decision that’s sparked much debate (as is usually the case). Yet while there are plenty of reasons to both love and doubt this choice of hue, there’s one thing that’s impossible to deny no matter where you fall on the matter: The raspberry-like shade isn’t the easiest to use in decor. Sure, pink has seen a surge in popularity lately thanks to Barbiecore’s rise. However, that doesn’t detract from the fact that Viva Magenta decor is a tricky thing to incorporate naturally into most homes.
That said, interior designers and experts have confirmed that it’s on the up — so it’s a color worth trying this year. “We have been seeing more saturated colors, and in 2023 I’m expecting to see this heavily especially in